Hugo Boss Fragrance Campaign
Frpm people.com: The Pirates of the Caribbean swashbuckler has just announced that he’ll front Hugo Boss’s newest men’s fragrance. “BOSS Orange is a brand I immediately identified with because it has a laid back, spontaneous quality I relate to,” the actor says in a release. His men’s fragrance will be a follow-up to the women’s scent, which launched in Europe in 2009 with Sienna Miller as its face. And while details of Orlando’s campaign and the juice itself are still forthcoming, according to the actor, it’s smooth sailing when it comes to this latest role: “It’s been really fun–and there’s more to come!,” he teases. Unfortunately for American fans of the man and the brand, reps tell PEOPLE, that doesn’t include bringing the fragrance Stateside.
